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Fortress Surgeon Digital Marketing, a doctor digital advertising firm, announces an expanded SEO solution for plastic surgeons, concentrating on on-line visibility, individual involvement, and method development. In her previous role as VP of Biddable Media Daga specialized in the advertising of health & wellness brand names through all lifecycle phases: starting from clinical test recruitment campaigns, with the pre-launch market-shaping, launch and advertising stage, finishing with license expiration and marketing sunsetting.

A 25-year expert in the healthcare advertising and marketing area, Tracey began her job as an agency account individual for an array of pharma brand names and later spearheaded the advertising initiative to release a first-of-its kind site in the eyewear and eyecare area.

It was these early examinations that drove Underscore's concentrate on data driven programs and ROI measurement, an essential distinction in the industry. She thinks Underscore is the version for exactly how media and marketing firms should, and will, develop in the future.

While at Underscore, she invested three years teaching Internet search engine Advertising and marketing at the WSE University in Krakow. Among her faves memories of working at Underscore was years back, when they identified exactly how to map Nielsen data to Yahoo's audience base and prove out ROI from digital media to retail acquisition.