Editing Zoho CRM (section)

== Customization and Platform Synergy ==

Unlike many rigid CRM solutions, Zoho CRM offers extensive adaptability to align with unique business models and leverages the expansive Zoho ecosystem.

* '''Canvas:''' A revolutionary '''drag-and-drop design studio''' that allows users to completely redesign the visual interface of any module without needing code. This enables the creation of highly simplified, role-specific views that mimic the company's internal jargon and workflow.
* '''Deluge Scripting:''' The platform’s proprietary '''low-code language''' (Data Enriched Language for the Universal Grid Environment) allows developers and power users to build sophisticated custom functions, buttons, and integrations to tailor the CRM beyond standard configuration.
* '''Ecosystem Integration:''' As a component of the broader Zoho One suite, the CRM has inherent, deep, bi-directional integration with other Zoho applications (e.g., Zoho Campaigns for advanced email marketing, Zoho Desk for support ticketing, Zoho Analytics for advanced business intelligence), establishing a unified data repository across all business functions.

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